Chilean fresh blueberries will be able to enter Paraguay following an agreement between Chile’s Agricultural and Livestock Service (SAG) and Paraguay’s National Service for Plant and Seed Quality and Health (SENAVE), which established a new Risk Mitigation System for shipments of the fruit.
The protocol sets out the phytosanitary conditions that exports must meet and includes measures such as SAG certification of pest-free production sites, monitoring and trapping, surveys in regulated areas, and different options for shipping the fruit.
The opening adds a new destination in Latin America, a market that has been gaining ground for the Chilean industry. According to figures provided by the Chilean Blueberry Committee of Frutas de Chile, the country exported nearly 52,000 tons of fresh blueberries during the 2025/26 season, 3% more than in the previous season. Of that volume, around 1,800 tons were shipped to Latin American markets, representing growth of 10%.
Argentina accounted for 59% of Chilean fresh blueberry shipments to the region, followed by Brazil with 19%. “It is very important to be able to open another market in Latin America, given that there are countries where consumption of this fruit is increasing, as is the case with Argentina and Brazil,” said Julia Pinto, Technical Manager of the Chilean Blueberry Committee of Frutas de Chile.
The origins of the market opening
Interest in opening the Paraguayan market began to take shape in 2023, following a visit by Agrícola El Álamo to Asunción. According to the company’s general manager, Christian Hune, during the visit they observed blueberries in supermarkets, but also saw opportunities to improve the balance between price, quality and the consumer experience.
The company also held meetings with Paraguayan supermarket chains that expressed interest in offering Chilean fruit. Another factor is the possibility of shipping the fruit by road from Chile’s main production areas to Asunción, under logistical conditions similar to those used to supply Argentina. “The challenge now is to turn this opportunity into a stable and growing flow of trade between the two countries,” Hune said.
The requirements for exporting Chilean fresh blueberries to Paraguay are published on the SAG website.
